📌 SaaS Business Idea - Help Small Businesses find Micro-Influencers to advertise with (and vice versa)

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Hi, I’m Leo,

Welcome to this latest issue of SoloCodeVenture.

Today we’ll focus on creating a platform to help micro influencers get discovered by brands and at the same time help small businesses find micro-influencers for their marketing campaigns.

Now, if you’ve been here since day one you might have realized I already shared this idea. But I decided to re-write it from scratch because I changed SoloCodeVenture’s email structure since when I first wrote it and since I really like this idea in the first place I wanted to have more people read about it.

(Don’t worry: next Friday’s idea will be a brand new, I won’t start re-writing past ideas now)

If you want to check out the OG version of this issue you can do so here.

SaaS Spotlight 🔦

Here are top 3 SaaS I found during the week and I think can help you!

1. MindMirror - a note app for messy thinkers , where you can just ask and find exactly what you need

2. TimeForPrice - a browser extension to see prices in hours, not dollars

3. Illustration - AI vector illustration generator

^{_{If you want your product featured here, click on “advertise” on top of this email}}

Table of Contents

• Overview 👀

  • What is it about?

• Problem & Solution 🔍️

  • Problem to solve

  • Solution to build

• Pre-validation 🙂‍↕️

• Target audience 🙋

• Core features 💪

  • MVP (Must have)

  • Optional features (Cool stuff you could add later)

• How to make money 💸

  • Revenue model

  • How to hit 10k/month

• How to get the idea known 📢

• Why this idea is cool (and why it’s not) 🧐

  • Cool aspects

  • Meh aspects

• Discuss this idea with AI 🤖

  • Just copy and paste this prompt in your favorite A …

• Enjoyed the article?

• Conclusions 👋

  • *The end*

Overview 👀

What is it about? 

The idea is to create a platform to allow micro influencers to connect with small businesses by automating the discovery process. Businesses on the other side can search for influencers that match their campaign needs.

Problem & Solution 🔍️ 

Problem to solve

With this idea we’re looking to solve 2 problems at the same time:

1. Micro influencers would like to monetize but they don’t know where to find sponsors

2. Small businesses struggle to find cost-effective and authentic influencer partnerships without having to break the bank with complex tools to find huge influencers

And, at the same time, the manual process of identifying and vetting influencers/businesses is insanely inefficient and make both sides waste a ton of time.

Solution to build

We would then build a platform that aggregates influencer’s and categorize them so that business can easily search and filter for the most relevant creators. The platform would be able to automatically fetch and organize influencers’ social media stats and offer an integrated communication tool for real-time negotiation and deal finalization.

Solutions like this already exist but what would set as apart from our competition would be focusing entirely on small creators and small business. You could even take it a step further by not allowing influencers with a following bigger than x followers to ensure on that on the platform there are just small influencers making it even more worth it and reducing competition.

Pre-validation 🙂‍↕️